Internet Consumption Around the World

http://www.internationalbusinessguide.org/internet-consumption/

Source: InternationalBusinessGuide.org

Internet Consumption Around the World

2013 marked the first year that there are more mobile internet devices than humans.
How do you consume the internet?

Fixed Broadband:
40% of the world is online through fixed broadband

The Big Picture

Fixed broadband access rates per 100 people:
Developed world: 77
World Average: 39
Developing world: 31

By Households:
41% total
Developed world: 78%
Developing world: 28%

Households out of 100:
Europe 77/100
The Americas 61/100
CIS 46/100
Arab States 34/100
Asia and Pacific 33/100
Africa 7/100

Other devices/connections
Phones:
25% of the world is on mobile broadband

Share of total mobile subscriptions:
total: 2.070 billion
Americas: 22.2%
Europe: 20.4%
CIS: 6.2%
Arab States: 3.4%
Africa: 4.5%
Asia-Pacific: 43.2%

With smartphones consuming 92% of global data
(Even thought they’re only 18% of handsets)

Video streaming is half of the data transmitted worldwide
And will be 2/3′s by 2017

Average smartphone behavior:
# of times typical user checks phone per day for:[4]
Messaging: 23
Voice Call: 22
Checking time: 18
Music: 13
Gaming: 12
Social Media: 9
Camera: 8
Alarm: 8
News and Alerts: 6
Calendar: 5
Web: 3
Search: 3
Other: 14

And Tablets
Less than 3 years from intro, surpassed desktop PC and notebook shipments
Devices of All Kinds

Number of internet connected devices by household:
America: 5.7
Europe: 10

By 2017:
23% PC’s
5% Smart PC’s
2% Consoles
67% Smartphones & Tablets
3% Other
WHAT we consume

There’s 9x more content online than there was 5 years ago.

Games
Average Number of Online Gamers and Time Spent Per Day
[region/average gamers per day/time spent on average gaming]
North America: 30.3 million/107 minutes per visitor
Latin America: 14.9 million/67 minutes per visitor
Europe: 45.6 million/97 minutes per visitor
Middle East/Africa: 6.2 million/45 minutes per visitor
Asia/Pacific: 47.9 million/47 minutes per visitor.

Banking
1/4 internet users uses banking sites globally:
North America: 45% of users
Europe: 37.8% of users
Latin America: 25.1% of users
Asia Pacific: 22% of users
Middle East/Africa: 8.8%

Video
Videos per user per month by country:
Canada: 303.7
U.S.: 286.3
UK: 268.6
Turkey: 250.7
Germany: 250.6
Japan: 222.7
France: 190.1
Spain: 178.6
Hong Kong: 160
Singapore: 153.2
Search and Social Networks

Top Site by Country

Europe:
Albania: Facebook
Algeria: Facebook
Armenia: Facebook
Austria: Google
Belgium: Google
Bosnia and Herzegovina: Facebook
Bulgaria: neobux.com
Croatia: Google
Cyprus: Facebook
Czech Republic: Google
Denmark: Google
Estonia: Google
Finland: Google
France: Google
Georgia: Facebook
Germany: Google
Greece: Google
Hungary: Google
Iceland: Facebook
Ireland: Google
Italy: Google
Latvia: Google
Lithuania: Facebook
Luxembourg: Google
Macedonia: Google
Malta: Google
Montenegro: Facebook
Morocco: Google
Netherlands: Google
Norway: Google
Poland: Google
Portugal: Google
Romania: Google
Serbia: Facebook
Slovakia: Google
Slovenia: Google
Spain: Google
Sweden: Google
Switzerland: Google
Ukraine: Google
UK: Google

Middle East:
Bahrain: Google
Egypt: Facebook
Israel: Google
Jordan: Facebook
Kuwait: Google
Lebanon: Facebook
Libya: Facebook
Oman: Google
Palestinian Territory: alwatanvoice.com
Qatar: Google
Saudi Arabia: Google
Syrian Arab Republic: Facebook
UAE: Google
Yemen: Google

Africa:
Cameroon: Yahoo
Cote d’Ivoire: Facebook
Ethiopia: Facebook
Ghana: Facebook
Kenya: Google
Madagascar: Google
Mauritania: Google
Mauritius: Google
Nigeria: Google
Reunion: Google
Senegal: Facebook
South Africa: Google
Sudan: Google
Tanzania: Facebook
Tunisia: Facebook
Uganda: Google

Asia/Pacific:
Australia: Google
Bangladesh: Facebook
Cambodia: Facebook
China: Baidu
Hong Kong: Google
India: Google
Indonesia: Google
Iran: Google
Iraq: Facebook
Japan: Yahoo
Macao: Google
Malaysia: Google
Mongolia: Facebook
Nepal: Facebook
New Zealand: Google
Pakistan: Google
Philippines: Facebook
Singapore: Google
Korea: Google
Sri Lanka: Google
Taiwan: Yahoo
Thailand: Facebook
Turkey: Google
Vietnam: Google

Americas:
Argentina: Google
Bahamas: Facebook
Barbados: Google
Bolivia: Facebook
Brazil: Facebook
Canada: Google
Chile: Google
Colombia: Google
Costa Rica: Google
Dominican Republic: Facebook
Ecuador: Facebook
El Salvador: Facebook
Guatemala: Facebook
Honduras: Google
Jamaica: Google
Mexico: Google
Nicaragua: Google
Panama: Google
Paraguay: Google
Peru: Google
Puerto Rico: Google
Trinidad and Tobago: Facebook
US: Google
Uruguay: Google
Venezuela: Google

CIS:
Azerbaijan: Facebook
Belarus: vk.com
Kazakhstan: mail.ru
Kyrgyzstan: Google
Moldova: Google
Russia: Yandex.ru
Uzbekistan: Google

This is how the world uses the Internet

Internet_Consumption_thumb

Citations

https://www.npd.com/wps/portal/npd/us/news/press-releases/internet-connected-devices-surpass-half-a-billion-in-u-s-homes-according-to-the-npd-group/

http://blogs.technet.com/b/firehose/archive/2014/01/27/in-europe-there-are-10-digital-devices-per-household-and-the-number-will-grow-as-smart-computing-takes-hold.aspx

http://www.theguardian.com/technology/2013/feb/07/mobile-internet-outnumber-people

http://www.businessinsider.com/10-charts-reveal-stunning-facts-about-how-people-use-the-internet-2013-6?op=1

http://static2.businessinsider.com/image/51a619a66bb3f7374b00000c-1200/tablets-are-selling-faster-than-smartphones-in-less-than-three-years-on-the-market-theyve-surpassed-desktop-and-notebook-pc-shipments.jpg

http://press.ihs.com/press-release/design-supply-chain-media/installed-base-internet-connected-video-devices-exceed-globa

http://www.comscoredatamine.com/2013/01/top-10-websites-in-the-middle-east-and-africa/

http://www.comscoredatamine.com/2013/06/asia-pacific-has-largest-daily-online-gaming-audience/

http://www.comscoredatamine.com/2011/12/canadians-watch-most-online-videos/

http://www.comscoredatamine.com/2012/06/1-in-4-internet-users-access-banking-sites-globally/

http://www.alexa.com/topsites/countries

Stephen

How to Avoid Spreading Myths and Misinformation Online

http://lifehacker.com/5798308/how-to-identify-and-avoid-spreading-misinformation-myths-and-urban-legends-on-the-internet

“Even if you’ve never embarrassed yourself by unknowingly spreading an urban legend as fact to friends and family, you’ve at least been on the receiving end of one of these misinformed messages. Next time an email, tweet, or link seems a little fishy, here’s how to spot it before your itchy trigger finger sends it to all your friends or followers.P

Step One: If It Walks Like a DuckP

The first step is the hardest: You’ve got to employ a healthy level of skepticism for what you’re reading, watching, or otherwise consuming—on the internet or elsewhere. You’ve heard it before, but if it sounds too good to be true, it probably is.

Step Two: Do Your Research

Turn to Snopes

Snopes is “the definitive Internet reference source for urban legends, folklore, myths, rumors, and misinformation”—and for the most part, it actually does live up to that goal. Snopes has been around since 1995, and if you’ve ever attempted to debunk an internet myth or urban legend, you’ve certainly seen Snopes before. The problem with Snopes, particularly in an instance like the much-tweeted misquote, is that it’s not so good with the real-time misinformation. It is exceptional, however, for anything that’s even a few days old, thanks to its active forums. Keep in mind, as Lifehacker reader Joel Rollins noted, “Snopes is an internet source to be evaluated like any other source. That being said….it stops a lot more stupidity than it starts.” Which is to say, Snopes is generally a good, trustworthy source, but don’t throw away your skepticism just because Snopes said so. If you were already dubious, though, it may be enough to tip the scales.P

Snopes isn’t the only site of its ilk on the internet. Sites like BreakTheChain.org,TruthOrFiction.com, and others have similar myth debunking goals.

Searching Google (or, you know, other search engines)

Step Three: Don’t Hit Send

Step Four: Absolution”

Stephen

Some interesting charts from The Atlantic.  More in the article:

America’s Weird, Enduring Love Affair With Cars and Houses