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Understanding Google

Elinor Mills at CNet has a good article on Google here.
It’s an interesting insight into Google.
Nathan Weinberg offers this summary here:
“- Eric Schmidt says the same principles from the founder’s letter of two years ago are still in place.
– High points of the year: the AOL deal, and moving into China
– There’s a $283 billion market for ads in broadcast TV, cable TV, radio, internet, print and direct mail. Google intends to be a major player in all of those markets.
– “Google is primarily focused on Microsoft as a competitor because of the software giant’s history as a company, but Google hasn’t seen an impact from Microsoft’s search products yet.”
– Google does not consider click fraud a major issue yet.
– Google does not believe in being constrained by things like bandwidth and CPU power.
– 20% of resources spent on: Google Video, Google Talk, Gmail, Google Earth, Local Search, Enterprise, Book search, AdSense, Desktop Search and Mobile Search.
– 10% of resources spent on: AdSense Offline, Google Suggest, Orkut and Google Reader.
– Google Ride Finder didn’t work because it followed GPS signals from cabs, but people couldn’t get to the street in time to hail them.
– Google earns $1.44 million per employee.
– Google admits it has not done a good job communicating that some of its betas are just tests, and that’s why they close them so quickly.”
Whatever you think about Google, they’re certainly interesting to watch.
Stephen

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Posted on: March 3, 2006, 10:43 am Category: Uncategorized

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