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Search 2010

Search 2010: Thoughts on the Future of Search by Leading Experts
View the archived webinar now! (60 minute WebEx presentation)
“On December 11, 2007 leading experts on search met to discuss the future. In fact they met to share their thoughts on the future of Search in the year 2010. Enquiro previously released a Search 2010 Whitepaper where topics of discussion included:
Impact of Personalization of search
How much change will we see in 3 years? In 5 years?
Impact of Universal Search Results
The promise of Mobile
What might happen with search advertising?
How will the user experience with search evolve?
What might happen with the search interface as we know it?
You might want to go over the white paper itself so you’re familiar with it. If you don’t have it yet, it’s available at http://enquiroresearch.com/personalization/ .
What’s The Future of Search Going to Look Like?
This Webinar, Search: 2010 is the follow up to a white paper Enquiro released this past summer. First, we talked to the people who have literally defined the search experience as we know it:
Marissa Mayer – VP, Search Products and User Experience, Google
Larry Cornett – VP, Search Experience, Yahoo
Justin Osmer – Senior Product Manager, Live Search, Microsoft
Daniel Read – Senior VP of Site Product Management and User Experience, ASK
Michael Ferguson (unable to participate in Webinar) – Senior User Experience Analyst, Ask
Then, we talked to some of the best known industry observers to get their thoughts
Jakob Nielsen – User Advocate and Principal of Nielsen Norman Group
Chris Sherman – Executive Editor, Search Engine Land
Greg Sterling – Founding Principal, Sterling Market Intelligence.
Danny Sullivan (unable to participate in Webinar) – Chief Content Officer, Search Engine Land
After getting their thoughts, we put them together and did some eye tracking research on what a search results page might look like in 2010. We invited special guests to participate and have the opportunity to throw questions at this Search Dream Team. This webinar is the end result. Enjoy”
Good show. Gwen Harris has listed some of the highlights on her blog here.
Stephen

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Posted on: December 15, 2007, 9:30 am Category: Uncategorized

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