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2011 Facebook Statistics

2011 Facebook Statistics

“The 2011 Facebook Statistics show some promising opportunities that are developing for business. Here are a few of our thoughts on the statistics before you read them:

1. Facebook allows for you to leverage the value of the “recommendations” of others by “liking” your fan page and sharing their experience with businesses.
2. Prospects wall post can clearly go a long way to endorse your products or services. Ideas around prospects adding your information to their wall need to be considered.
3. You can get significant ad exposure on facebook for a tenth of the expense it would cost on with conventional marketing means such as phonebooks, newspapers, radio, and T.V.

SNAP SHOT: Facebook.com average user figures and facts:

• Average user has 130 friends on the site
• Average user sends 8 friend requests per month
• Average user spends an average 15 hours and 33 minutes on Facebook per month
• Average user visits the site 40 times per month
• Average user spends an 23 minutes (23:20 to be precise) on each visit
• Average user is connected to 80 community pages, groups and events
• Average user creates 90 pieces of content each month
• 200 million people access Facebook via a mobile device each day
• More than 30 billion pieces of content are shared each day
• Users than access Facebook on mobile devices are twice as active on Facebook compared to non-mobile users
• Facebook generates a staggering 770 billion page views per month

FULL DETAILS: Facebook’s latest statistics they just published:

People on Facebook

• More than 500 million active users
• 50% of our active users log on to Facebook in any given day
• Average user has 130 friends
• People spend over 700 billion minutes per month on Facebook

Activity on Facebook

• There are over 900 million objects that people interact with (pages, groups, events and community pages)
• Average user is connected to 80 community pages, groups and events
• Average user creates 90 pieces of content each month
• More than 30 billion pieces of content (web links, news stories, blog posts, notes, photo albums, etc.) shared each month.

Global Reach

• More than 70 translations available on the site
• About 70% of Facebook users are outside the United States
• Over 300,000 users helped translate the site through the translations application

Platform

• Entrepreneurs and developers from more than 190 countries build with Facebook Platform
• People on Facebook install 20 million applications every day
• Every month, more than 250 million people engage with Facebook on external websites
• Since social plugins launched in April 2010, an average of 10,000 new websites integrate with Facebook every day
• More than 2.5 million websites have integrated with Facebook, including over 80 of comScore’s U.S. Top 100 websites and over half of comScore’s Global Top 100 websites

Mobile

• There are more than 250 million active users currently accessing Facebook through their mobile devices.
• People that use Facebook on their mobile devices are twice as active on Facebook than non-mobile users.
• There are more than 200 mobile operators in 60 countries working to deploy and promote Facebook mobile products”

Stephen

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Posted on: July 6, 2011, 7:57 am Category: Uncategorized

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