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Libraries as a Brand

The library and librarians as brands have many fine qualities and attributes – trust, honesty, integrity, talent, books, information . . .

As our brand goes more virtual, what factors should we consider? This infographic might help wih a discussion about our brand(s):

Why Do People Follow Brands? [INFOGRAPHIC]


Posted on: July 6, 2011, 7:28 am Category: Uncategorized

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