For instance, #1 doesn’t disprove itself. It poses sharing happening on two social media services, then counters that by saying… sharing happens largely on one hardware ecosystem. Setting aside if the last point is true (I doubt it), that’s a different category.
I’ve never heard of #s 2-4.
#5 is fascinating. It does tie in nicely with Proctor and Gamble’s decision to shift their marketing to seniors.
#6 sounds about right, especially as FB doesn’t want you to leave its ecosystem.
Stephen Abram is a librarian and principal with Lighthouse Consulting Inc., and executive director of the Federation of Ontario Public Libraries. He blogs on library strategies for direction, marketing, technology and user alignment.
What an interesting, odd chart.
For instance, #1 doesn’t disprove itself. It poses sharing happening on two social media services, then counters that by saying… sharing happens largely on one hardware ecosystem. Setting aside if the last point is true (I doubt it), that’s a different category.
I’ve never heard of #s 2-4.
#5 is fascinating. It does tie in nicely with Proctor and Gamble’s decision to shift their marketing to seniors.
#6 sounds about right, especially as FB doesn’t want you to leave its ecosystem.