How Often Should You Post on Social Media? See The Most Popular Research [INFOGRAPHIC]

http://www.searchenginejournal.com/often-post-social-media-see-popular-research-infographic/127280/

“Best Practices for When to Post on Social Media

To recap what you see in the infographic here at Buffer and over at SumAll, I’ve placed each of the best practices for social media posting frequency below.

Twitter: 3 Times Per Day, or More

Engagement decreases slightly after the third tweet.

Facebook: 2 Times Per Day, at Most

2x per day is the level before likes & comments begin to drop off dramatically.

LinkedIn: Once Per Day

20 posts per month (1x per weekday) allows you to reach 60 percent of your audience

Google+: 3 Times Per Day, at Most

The more often you post, the more activity you’ll get. Users have found a positive correlation between frequency and engagement. When posting frequency wanes, some have experienced drops in traffic up to 50%.

Pinterest: 5x Per Day, or More

The top brands on Pinterest have experienced steady growth – and in some cases rapid or sensational growth! – by adopting a multiple-times-per-day posting strategy.

Instagram: 1.5 Times Per Day, or More

Major brands post an average of 1.5 times per day to Instagram. There’s no drop-off in engagement for posting more, provided you can keep up the rate of posting.

Blog: 2x Per Week

Companies that increase blogging from 3-5X/month to 6-8X/month almost double their leads.”

Links to the research here: http://www.searchenginejournal.com/often-post-social-media-see-popular-research-infographic/127280/

Stephen