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Privacy and data collection

The users POV:

A simple idea for personalizing your patrons’ experience

“I was reading an article about arecent Adobe study about Millennials and cross-device experiences (definitely worth a read, BTW). One chart in particular really struck me:

Chart showing a large number of people will give up personal info in return for certain benefits

I am guessing that most libraries collect birthday information when people sign up for a library card.  Maybe I’m wrong about that. But if they don’t, maybe they should, since age is a personal facet many consumers seem reasonably comfortable about giving out.  Once you have that information, why not use it in a way that benefits the patron and the library?”

Stephen

Posted on: April 28, 2016, 6:51 am Category: Uncategorized

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