Best Practices Are Dead
https://www.strategy-business.com/blog/Best-Practices-Are-Dead
“Imagination + Experience = Innovation
The pace of change makes it dangerous to rely on best practices. Technology is so quickly shaping the future that using only your own personal and professional experience to inform your counsel will make you look behind the times. Advisors and leaders have to be ready to build business models that don’t necessarily have a precedent, and to imagine customer and employee experiences in ways that haven’t been seen before. A good foundation of experience will serve as a great starting point. But to be truly innovative, we need to imagine how technology will transform industries in the months and years ahead.”
Stephen
That’s why the standard should be “defensible practices”