Let’s start with the basics. About three-quarters of Americans have read a book in the past 12 months in any format. This percentage has remained largely unchanged since 2012. Print books also remain the most popular format for reading and e-book readers stay steady at 26%. Both of these are similar to those from a survey conducted in 2016. However, there has been a modest but statistically significant increase in the share of Americans who read audiobooks, going from 14% to 18%.

Some statisticians might project that people who read a lot of books prefer e-books in comparison to people that read only a few books per year prefer print. However, there are no numbers to confirm that assumption.”