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6 of the best social listening tools for 2019

6 of the best social listening tools for 2019

As more brands turn to social media for customer insights, social listening tools are gaining momentum. Here are our top 6 picks for 2019.

“In your personal life, reading people’s minds is a questionable superpower; but the business benefits of being able to listen in on people’s thoughts are infinite. And while social media monitoring isn’t exactly about reading people’s minds, it’s as close to it as it gets.

Social listening gives you access to what people are saying about your brand, industry, or competitors across social media and the web – often without them being aware of you listening. If you know how to word your queries and filter the results, you’ll end up with the most authentic, unbiased insights you can get as a business.

In this post, we’ll take a look at some of the best social media and web monitoring tools to help you gain and act on those insights in the coming year. Let’s roll.”

1. Awario

Affordable social listening and analytics with Enterprise-level capabilities.

Awario

 

2. Agorapulse

Social media management and monitoring for a growing business.

Agorapulse iadors.

3. TweetDeck

A handy tool for managing several Twitter accounts and monitoring mentions.

TweetDeck

4. Keyhole

Real-time hashtag and keyword tracker for Twitter, Instagram, and the news.

Keyhole 

5. Mention

Real-time social media monitoring with data-rich, customizable reports.

Mention

6. Brandwatch

Social media measurement and in-depth analytics for the Enterprise.

Brandwatch

Before you go

“As more and more brands are turning to social media for market research, customer insights, competitor analysis, and even sales, social listening tools are getting increasingly powerful and affordable.

Whichever social media listening tool you settle on, don’t forget that the monitoring itself isn’t worth it if you’re not going to act on the data. Engage with the people mentioning you on social and make use of your social listening tool’s analytics to spot trends and adapt your marketing, customer service and product strategies – before your competitors do.”

Posted on: November 16, 2018, 6:24 am Category: Uncategorized