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Newspaper Statistics (not what you think)

Richard at What’s Next: Top Trends noted these statitsics that are interesting:

Newspaper Statistics (not what you think)strong>
By Richard on Newspapers

Newspapers are dying right? Wrong. Newspaper circulation grew by 1.3% worldwide in 2008 to almost 540m daily sales. Adding the free daily papers, the circulation increase was 1.62% – or 13% over the previous 5 years. Overall, 1.9 billion people read a daily newspaper and newspapers reach 41% more people than the internet. OK, in 2008 in the US there was a fall of 3.7% , whilst in Europe the fall was 1.8% but so what? The model isn’t broken. It’s just that some titles are badly run, have too much debt and are in the wrong regions.”

Of course, it would be more interesting to compare it to growth of online news sources as well as the demographics of the readers….