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CHART OF THE DAY: How To Get More Twitter Followers

CHART OF THE DAY: How To Get More Twitter Followers

Read more:  http://www.businessinsider.com/chart-the-factors-that-grow-twitter-followers-2013-8#ixzz2cQvHqU2J

Many libraries tweet up a storm and engage parts of their communities this way.  Here’s the results of some research:

“A groundbreaking academic study that tracked hundreds of Twitter accounts  over 15 months has a few data-tested answers. They may surprise you. Other than  the length of time the Twitter account has been active, which is an obvious  factor, the top three factors for follower growth were:

  1. The overlap between your Twitter network and your followers’ networks.
  2. The degree to which your tweets received retweets over a given  period.
  3. The informational richness of your tweets. Measured as the ratio of tweets  containing a link, an RT (retweet), MT (modified tweet) or HT (hat tips), to total tweets.

The study, published in April, also uncovered a couple of factors that were  associated with suppressing follower growth:

  1. Tweeting negative emotions and opinions.
  2. The use of hashtags.
  3. Meformer content or self-referencing content.

Read more:  http://www.businessinsider.com/chart-the-factors-that-grow-twitter-followers-2013-8#ixzz2cQvjsZ3k

chart of the day twitter followers growth

Stephen

 

Posted on: August 25, 2013, 6:28 am Category: Uncategorized