Web Spam

This is a video well worth watching.
It is a great introduction to “What Google Knows About Spam” by Matt Cutts who is Google’s king of spam blocking. If you don’t know what web spam is (it’s not e-mail spam…) then spend 10 minutes watching this video from the Web 2.0 conference.
You can find the video at the SearchEngineWatch site here.
Now if only we can find a good solution to splog (blog comment spam). I have picked up more than a few blog trolls and leaches such that I am deleting en masses thousands of splog daily. Evil demons!
Anyway, it pays to be educated.
Stephen