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State of the Podcasts

For something that didn’t exist just a few years ago it’s amazing how many of these are downloaded. I know the podcasts, webcasts and iTunes of the SirsiDynix Institute are getting fair play.
Podcast Downloading 2008
“As gadgets with digital audio capability proliferate, podcast downloading continues to increase. Currently, 19% of all internet users say they have downloaded a podcast so they could listen to it or view it later. This most recent percentage is up from 12% of internet users who reported downloading podcasts in our August 2006 survey and 7% in our February-April 2006 survey. Still, podcasting has yet to become a fixture in the everyday lives of internet users, as very few internet users download podcasts on a typical day.”
View PDF of Report (5 pages)
Stephen

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Posted on: September 1, 2008, 2:40 pm Category: Uncategorized

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