Very little in this article could not be applied to library land:
Top 10 Ways to Drive People to the Event Using Social Media
1. Find the Influencers
2. Connect with the Influencers
3. Motivate the Influencers
4. Build Buzz and Interest
5. Kodak Moments
6. Flip Camera Crazy
7. Tweet and be Tweeted
8. E-mails – yep – they still work
9. Survey
10. Measure and refine (rinse and repeat)
Bonus: Testimonials!
Stephen

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