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Stephen Abram's Posts About Library Land
A nice overview of QR codes:
I’ve enjoyed playing with QR codes at Information Today conferences and with magazines and press releases. They have a lot of potential.
Posted on: November 24, 2010, 8:45 am
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BTW gave my LIS students a QR code assignment this semester (reference class), which was precedent by a QR code lecture. Some then incorporated QR codes into others assignments. And they’re more attune to what they are and how they can be used. (About once a week, one of them shows me a catalogue or magazine with a QR code in it.) They definitely see the potential!
Beyond the obvious (linking to the library web page, event pages, etc.), several QuestionPoint libraries are experimenting with QR codes to lead users to the mobile version of the QP Qwidget. What’s also fun is that you can generate a bit.ly address for your mobile qwidget URL, which can automatically create a QR code for it. Bit.ly will then track how many times the QR code has actually been used. You can also a QR code to initiate a text message to your SMS service. The codes can then be placed around the stacks, handed out on business cards to commuters at the train station, inserted into books as they’re checked out, etc.
The government used to force EVERY broadcaster (that includes the weather channel) to air public service announcements when people were actually watching television. Getting the word out about these hideous squares of gunk seems like an excellent use of such a system compared to scaring everyone about The Bomb and the Russians. Oh wait, I mean Muslims.