Adult Device Ownership Over Time

Adult Device Ownership Over Time

I suspect this is going to change a lot over the gift giving season.

http://pewinternet.org/Trend-Data-(Adults)/Device-Ownership.aspx

As of September 2012, 85% of American adults have a cell phone, and 45% have a smartphone. As of August 2012, 25% have a tablet computer. More:

A spreadsheet of the above data is available for download here.

 This section contains our latest data about device ownership by American adults (age 18+). For information about device ownership and use by American teens (ages 12-17), please click here.

45% of American adults are smartphone owners as of September 2012, an increase of 10 percentage points over the 35% of Americans who owned a smartphone in May 2011. For more information on smartphone ownership by adults, please see our recent report Smartphone Ownership Update: September 2012.

http://pewinternet.org/Trend-Data-(Adults)/Device-Ownership.aspx

A spreadsheet of the above data is available for download here.

For more information about e-reader and tablet computer ownership and use, please see our recent report The rise of e-reading (2012).

Stephen