Good list!
21 Situations when you should not innovate
by Gijs van Wulfen
http://www.innovationmanagement.se/2012/04/24/21-situations-when-you-should-not-innovate/
- When you are sure your market is not changing the coming five years.
- When your clients are even more conservative than you are.
- When your old formulas are still giving great results the coming years at no risk.
- When brand – and line extensions bring you a lot of extra turnover and profits.
- When the urgency to innovate is completely absent.
- When you do not get money and manpower to do it.
- When your company is in a short-term crisis.
- When your organisation is working at full capacity to meet the huge demand of today.
- When everybody says we have to innovate and no one wants to be responsible.
- When you don’t have a clue what you are looking for.
- When there is no real business need and it’s only nice to have.
- When you don’t have a clue what’s going on at customers.
- When there is no support at the top.
- When people in your organisation are not prepared (yet) to break their habits.
- When people in your company are lazy, just copying others work.
- When there is no vision where you want to go in the future.
- When long term planning means looking three months ahead.
- When everybody fears failure.
- When everybody will attack and ridicules the newness of it.
- When important stakeholders will block it at any time.
- When you’re latest innovations are so successful you should exploit them first.”
Stephen
0 Responses
Stay in touch with the conversation, subscribe to the RSS feed for comments on this post.