Libraries and Librarians traffic in content. When content is used to drive ads and commercial interests or to drive political or special interest messaging, then we can be concerned. This is a key issue for us as websites, e-books, e-articles, geo-location maps, and more are used for SEO.
Infographic: Why Content is King for SEO
On a related note (Google Panda stuff et al):
Google’s Quality Rating Guidelines Leaked, Again
http://www.seroundtable.com/google-quality-rating-handbook-14184.html
Stephen


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