Proof That Netflix Is Destroying Cable TV
http://www.businessinsider.com/netflix-eating-cable-subscriptions–experian-2014-4
“A new report from consumer data company Experian Marketing Services suggests that online video content services like Netflix are pulling people away from cable television.
After surveying more than 24,000 U.S. adults, Experian Marketing Services found that households with a Netflix or Hulu subscription were nearly three times as likely not to have a cable subscription than the average household. In total, 6.5% of the surveyed households did not subscribe to cable in 2013, up from 4.5% in 2010.
But cord-cutters became 18.1% of Netflix subscribers, up from 12.7%. Cord-cutters are three times as likely to be Netflix subscribers than the average consumer, in other words.”
Read more: http://www.businessinsider.com/netflix-eating-cable-subscriptions–experian-2014-4#ixzz306iyYG4r
Stephen
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