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5 experienced crowdfunders share their best campaign advice

Crowdfunding has been tried with some success by libraries.

5 experienced crowdfunders share their best campaign advice

“Running a successful crowdfunding campaign feels a bit like winning the lottery. The results are all over the board: instant successes, slow and steady fundraisers, unfunded flops, and underdogs that rise to the challenge just in the knick of time. But all of these campaigns have one thing in common: Success or failure, they were learning experiences.

Here, five experienced crowdfunders share what they learned from running both successful and unsuccessful campaigns on Kickstarter and Indiegogo.

1. Get the word out before the campaign launches

2. Know your audience, and go where they are

3. Craft a story

4. Know your brand

5. A failed crowdfunding campaign does not mean a failed product”

 

Stephen

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Posted on: April 21, 2015, 6:11 am Category: Uncategorized

By: Stephen Abram

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