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DuckDuckGo study says Google search personalization perpetuating ‘filter bubble’

DuckDuckGo study says Google search personalization perpetuating ‘filter bubble’

Google’s response is that significant SERP personalization is ‘a myth.’



Google Refutes DuckDuckGo’s Claims of Creating a “Filter Bubble”

https://www.searchenginejournal.com/google-refutes-duckduckgos-claims-of-creating-a-filter-bubble/281629/
https://www.searchenginejournal.com/google-refutes-duckduckgos-claims-of-creating-a-filter-bubble/281629/

STUDY REVIVES DEBATE ABOUT GOOGLE’S ROLE IN FILTER BUBBLES

https://www.wired.com/story/study-revives-debate-about-googles-filter-bubbles/

Posted on: December 19, 2018, 6:42 am Category: Uncategorized

One Response

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  1. I’m not logged in to Google (in Firefox) and it shows me ads for things I looked up in Amazon. I wonder how this test would work on public library computers? A plethora of users daily and no cookies kept.