My ‘Rules’ for Running My Membership Program
Six years of running SPECIAL PROJECTS. Here are my “rules” that guide the program.
https://craigmod.com/essays/membership_rules/
“Today (basically) marks the sixth anniversary of starting SPECIAL PROJECTS. Each year, I’ve written up everything I learned. In total, here are nearly 40,000 words on running a membership program (each a little snapshot of how I felt that year, a slight evolution in thinking about Doing the Thing):
- Running a Paid Membership Program (2020)
- Running a Successful Membership / Subscription Program (2021)
- Memberships Work (2022)
- Running a Membership Program: Four Years In (2023)
- Five Years of Memberships (2024)
This year, I thought I’d try something (slightly) more concise. Here are my so-called “rules” for the membership program, which have been refined over time.”
6. “Rules” for the membership program

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